Certificate in Social Media & Content Marketing
Fee
27,500/-
Duration
3 Months
EMI
9,166/-
Certificate in Social Media & Content Marketing - Highlight
Duration: 3 Months
Upon completion of the Certificate in Social Media & Content Marketing, participants will be able to:
- Recognize the impact of social media on traditional marketing practices
- Identify and understand various social media platforms, including Facebook, Instagram, Twitter, Snapchat, Pinterest, LinkedIn, Quora, Blogs, and YouTube
- Devise effective social media and content strategies for each platform
- Build a personal brand and become an influencer using social media
- Manage social media campaigns and advertising on different platforms
- Develop social media marketing strategy and content strategy for each platform
- Analyze and optimize paid social media campaigns using analytics and reporting
- Create engaging, valuable, and shareable content using established frameworks
- Develop a comprehensive content marketing strategy for different social media platforms.
Learning Outcomes:
Certificate in Social Media & Content Marketing allows participants to:
- Understand how social media has disrupted traditional marketing
- Understand different social media platforms: Facebook, Instagram, Twitter, Snapchat, Pinterest, LinkedIn, Quora, Blogs and YouTube
- Devise social media marketing strategy and content strategy for each of the above platforms
- Develop your personal brand using social media, and understand how to become an influencer
- Understand social media campaign management and advertising on each social media platform
- Measure success and optimise paid social using analytics and reporting
- Understand the framework for creating content that is engaging, valuable and shareable
- Understand how to devise a wholesome content marketing strategy for different platforms
The Stukent Edge:
- Study with the world: Content provider for over 1400 prestigious schools across the world; Columbia, Cornell, Harvard, INSEAD, Oxford, Stanford.
- Stay Current: Curriculum updated to include industry developments every six months.
- Lifetime access: Get a lifetime right to use the course content after you finish the course.
Hands-on Learning with World’s Leading Simulation Program
Stukent’s MIMIC simulation platform features the world’s leading simulation program for all practical aspects of Digital Marketing in which students apply theory and get hands-on experience.
- Mimic Pro Simulation
Certificate in Social Media & Content Marketing - Fee
Students have the following options for paying the program fee:
| One time | EMI |
|---|---|
| ₹ 27,500 /- | ₹ 9,166 /- |
Please Note:
- Applicable Admission Processing Fee: Rs. 1,200/-
- An initial amount of Rs. 5,000/- from the program fee will be collected at the time of registration.
- 20% concession on program fee for armed forces
- Fee structure subject to change at the University’s discretion
- Examination fee of Rs. 600/- per subject
- Loan facility available for fee payment
- EMI facility available (3, 6, 9, 12 months) via credit cards from HDFC Bank, ICICI Bank, Axis Bank, Citi Bank, Standard Chartered Bank, HSBC Bank, Kotak Mahindra Bank.
Eligibility
- HSC/10+2 from a recognized board, OR
- SSC + 2 years of experience
Certificate in Social Media & Content Marketing - Program Structure
Module
- Introduction to Search Media
- Organic Social Social Media Platforms Content Strategy for each
- Personal Brand Management & Influencer Marketing
- Paid Social & Social Media Campaign Management
- Mimic Social Simulation
- Introduction to Paid Search
- Google Ads
- Amazon Marketing Services
- Display Advertising & Shopping Ads
- Paid Search Analytics
- Programmatic Buying
- Mimic Pro Simulation
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FAQ's
What is a Social Media & Content Marketing Certificate Course?
A Social-Media and Content Marketing Certificate course will help individuals to acquire skills to increase the awareness of a brand among the target customers for generating leads and thus boosting sales for revenue growth.
What is the cost of a Certificate Course in Social-Media & Content Marketing from NMIMS: CDOE?
The fees are Rs. 27, 000.
What are the eligibility criteria for a certificate course in Social-Media & Content Marketing?
- HSC (10+2) graduation from a recognized board.
- SSC graduation with at least 2 years of work experience
What is the course structure of the certification course in Social-Media and Content Marketing?
Introduction to Search Media, Organic Social Media Platforms Content Strategy, Personal Brand Management & Influencer Marketing, Paid Social & Social Media Campaign Management, Introduction to Paid Search, Google Ads, Amazon Marketing Services, Paid Search Analysis, Programmatic Buying, and Mimic Pro Simulation.
Certificate in Social Media & Content Marketing
The certificate course in Social-Media and Content Marketing is a short-term course provided by NMIMS: CDOE. It teaches students to plan and organize social media campaigns, make creative content, and understand social media ethics. Students who complete this program can develop effective social media marketing strategies and manage marketing campaigns for businesses and brands. NMIMS teaches students about different platforms and also teaches strategies, the creation of content, audience engagement, advertising, etc. These courses are developed for beginners to train them about the fundamental concepts and techniques of social media marketing. Students will get a thorough understanding under the practical guidance of expert faculties by NMIMS.