NMIMS BBA in Marketing & Finance - Highlight
Duration: 36 Months
- The Bachelor in Business Administration program (Blended and ODL mode) is aimed at preparing students for managerial positions in the industry.
- The program equips students with professional education and knowledge in business management, thereby adding value to the industry and advancing their learning.
- The program provides state-of-the-art infrastructure to students, supporting and propelling their career paths in managerial, administrative, or entrepreneurial roles.
- Skills-based learning is emphasized in the program to give students a competitive edge in employability.
Outcomes:
- Show understanding of business management concepts in various functional domains.
- Analyze business problems critically and thoughtfully.
- Display sensitivity to social, sustainable, and ethical issues and incorporate responsible business practices.
- Use business models and frameworks to solve actual business problems.
- Communicate effectively both verbally and non-verbally in digital environments, teams, and cross-culturally.
- Demonstrate entrepreneurship skills, innovate business plans, and have knowledge of the start-up ecosystem in the country and worldwide.
- Students will gain proficiency in analyzing business data, understanding insights, and showcasing diagnostic problem-solving skills to support management decision-making.
- The program emphasizes the development of effective leadership and team skills to implement and coordinate organizational activities.
- Students will learn how to assess the impact of global competitive environments and formulate effective business strategies to manage them.
NMIMS BBA in Marketing & Finance Fee
Students have the following options for paying the program fee:
| Semester wise | Annual | One time |
|---|---|---|
| ₹ 25,000/- | ₹ 47,000/- | ₹ 1,31,000/- |
Please Note:
- An initial amount of Rs. 5,000/- is required to be paid at the time of registration from the program fee.
- Special incentives are offered by the University to armed forces personnel, with a concession of 20% on the program fee.
- The fee structure mentioned above is subject to change at the discretion of the University.
- Payments made through Demand Draft should be made in favor of “SVKM’s NMIMS” and payable at Mumbai.
- Students are required to pay an examination fee of Rs 600/- per subject, in addition to the program fee.
- Loan Facility: Now, students can avail loan facility to pay fees for the Program even without a credit card.
- EMI Facility: EMI Facility (3, 6, 9, 12 months) is available via credit cards of the following banks: HDFC Bank, ICICI Bank, Axis Bank, Citi Bank, Standard Chartered Bank, HSBC Bank, and Kotak Mahindra Bank.
Eligibility
- To be eligible for the program, candidates must have completed HSC (10+2) in any discipline from a recognized Board with a minimum of 50% marks.
- Candidates with HSC (10+2) in any discipline from a recognized Board with 45% marks and a minimum of 2 years of work experience can also apply.
- Candidates who have completed SSC (10) and hold a 3-year Diploma recognized by AICTE with 55% marks are also eligible to apply.
NMIMS BBA in Marketing & Finance Course Structure
Semester 1
- Essentials of Management
- Business Communication
- Essentials of Financial Accounting
- Micro Economics
- Organisation Behaviour
- Essentials of IT
Semester 2
- Business Statistics for Decision Making
- Macro Economics
- Principles of Marketing
- Cost and Management Accounting
- Operations Research
- Introduction to Analytics
Semester 3
- Business and Allied Law
- Digital Marketing
- Financial Management
- Human Resource Management
- International Business & Export Import Management
- Consumer Behaviour
Semester 4
- Performance Management System
- Research Methodology
- Introduction to Analytics
- Sales Management
- Production & Total Quality Management
- Fundamentals of Taxation
Semester 5 – Marketing
- Customer Relationship Management
- Financial Statement Analysis
- Entrepreneurship Management
- Project
- Marketing Electives
- Strategic Brand Management
- Rural Marketing
Semester 5 – Finance
- Customer Relationship Management
- Financial Statement Analysis
- Entrepreneurship Management
- Project
- Finance Electives
- Financial Institutions & Markets
- Corporate Finance
Semester 6 – Marketing
- Strategic Management
- Project Management
- Operations and Supply Chain Management
- Business Ethics and Corporate Governance
- Marketing Electives
- International Marketing
- Integrated Marketing Communication
Semester 6 – Finance
- Strategic Management
- Project Management
- Operations and Supply Chain Management
- Business Ethics and Corporate Governance
- Finance Electives
- Investment Analysis and Portfolio Management
- Financial Modelling
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FAQ's
What will be the cost of doing BBA Marketing and Finance at NMIMS?
Students have 3 different options to pay the fees. They are Rs. 25,000 per semester, or Rs. 47,000 per annum, or Rs. 1,31,000 as a one-time payment.
Who is qualified to have the NMIMS BBA program?
- Students who have completed HSC (10+2) in any discipline from a recognized school/board with minimum marks of 50%, or
- Candidates with HSC (10+2) in any discipline from a recognized school/board with minimum marks of 45% and at least 2 years of work experience, or
- Candidates who have completed SSC (10) and have a three-year diploma from an institute recognized by AICTE with a minimum of 55% marks can apply for this program.
What are the benefits of doing the NMIMS BBA in Marketing and Finance?
The BBA Marketing and Finance course from NMIMS: CDOE will help students learn business management concepts as well as specialized knowledge in marketing and finance. The program covers many areas which helps students to pursue the opportunities in a wide range. The program focuses on giving the students the best education through practical applications and making a difference in their respective professions.
NMIMS BBA in Marketing and Finance
The NMIMS BBA in Marketing and Finance is an undergraduate program offered by NMIMS: Centre for Distance and Online Education to provide students with knowledge of marketing and finance principles and prepare them for the vast career opportunities of this business world.
The program includes major subjects from both areas of marketing and finance such as market research, consumer behaviour, brand management, advertising, financial management, investment analysis, financial management, and others. These specializations are highly valued today. So, studying the combination of Marketing and Finance will give the students a unique skill set and it will be highly valued in today’s business environment.
Graduates of this program will be able to pursue careers in both marketing and finance or related fields as well. Students can get jobs like marketing managers, brand managers, and financial strategists, etc. The program focuses on practical skills and industry relevant knowledge to make individuals efficient.
Employability Skills
To develop employability skills, we have inculcated a unique module in our curriculum that lays high emphasis on soft & technical skills and bridges the gap between employer’s demand and student readiness.
| Skills | Module | Hours | Semester |
|---|---|---|---|
| Soft Skills | Soft Skills for Managers | 10 | 1 |
| Technical Skills | Design Thinking | 10 | 2 |
| Start your Start up | 10 | 3 |